Strategic analysis of Bayburt in terms of organic agriculture

Purpose: The aim of this study is to make a strategic analysis of Bayburt province, which has an important potential in terms of organic agriculture, in terms of organic agriculture and to develop strategies for the sector. Design/Methodology/Approach: In the study, SWOT analysis was conducted with 25 people (engineers, civil servants, agricultural technicians, farmers and academicians) using the interview technique within the scope of qualitative research method. All SWOT analysis data obtained were subjected to content analysis and summarized into a single SWOT matrix, and strategies were developed based on the situation matrix and expert opinion. Findings: In the study, a total of 12 strategies were developed, three for each SWOT analysis component. Some of these strategies are; conducting studies to recognize the value of organic agriculture by protecting the natural structure of the region, encouraging organic agriculture entrepreneurship and management in the region and ensuring the participation of young entrepreneurs in the sector, ensuring the establishment of cooperatives and unions operating in organic agriculture in the region, and developing policies to unify fragmented lands. Originality/Value: This study is valuable in that the strategies developed in this research can guide provincial agriculture and forestry directorates, agricultural enterprises, managers and researchers in the strategic management of organic agriculture.