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- Derleme MakaleAçık Erişim2026Scopus SJRQ1Artificial Intelligence Supported Online Assessment and Evaluation in Higher Education: A Systematic Review With SWOT Analysis
Üstün, Ayşin Gaye; Kayalı, Bünyami; Yavuz, Mehmet
Artificial intelligence-supported online assessment and evaluation (AI-SOAE) systems have the potential to transform assessment and evaluation processes in higher education; however, there is a need for a comprehensive evaluation of the pedagogical, technical, and ethical dimensions of these systems. In this regard, the study systematically examined the characteristics of AI-SOAE systems within the framework of a SWOT analysis. A systematic literature review method was used in the research. Ninety-eight studies published between 2018 and 2025 in the Web of Science (WoS), Scopus, and Education Resources Information Centre (ERIC) databases were analysed in accordance with PRISMA guidelines. The findings show that the strengths of AI-SOAE systems include personalised feedback, advanced assessment processes, increased efficiency, and data-driven decision support mechanisms. In contrast, technical infrastructure limitations, algorithmic biases, data management issues, and negative user experiences were identified as the weaknesses of the systems. The analysis also reveals that AI-SOAE systems offer significant opportunities in terms of pedagogical transformation, digitalisation, and institutional competitiveness; however, they face threats such as data security, ethical concerns, risks to academic integrity, and limited empirical evidence. Consequently, AI-SOAE systems offer context- and application-dependent potential for supporting assessment and evaluation practices in higher education. Effectively realising this potential depends on strengthening technical infrastructure, managing algorithmic risks, and developing transparent, ethical, and institutional policy frameworks. By synthesising the literature in the field of AI-SOAE in a structured manner, this study provides a comprehensive assessment for researchers, educators, and policymakers. © The Author(s) 2026. This article is distributed under the terms of the Creative Commons Attribution-NonCommercial 4.0 License (https://creativecommons.org/licenses/by-nc/4.0/) which permits non-commercial use, reproduction and distribution of the work without further permission provided the original work is attributed as specified on the SAGE and Open Access pages (https://us.sagepub.com/en-us/nam/open-access-at-sage).
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İncele - Derleme MakaleAçık Erişim2023THE EVOLUTION OF CUSTOMER CITIZIENSHIP BEHAVIOR RESEARCH: SYSTEMATIC REVIEW AND BIBLIOMETRIC ANALYSIS
Sunaoglu, Serife Kazanci; Özdemir, Neslisah
Customer citizenship behavior has been a remarkable concept in recent years, particularly in service research, due to the numerous benefits it provides from both the customer and the company's perspectives. This study aims to give a comprehensive view utilizing bibliometric methodologies and to provide a systematic evaluation of the growing literature on customer citizenship behavior. In this vein, a systematic review was conducted by applying content and bibliometric analysis to 151 emprical research articles in the Scopus database. The findings are discussed under the headings of descriptive overview and bibliometric mapping (year, author, country, journal, citation, keyword), theoretical background, studies used in measurement, methodological approaches (research design, data collection method, population, sample size, sampling method, analysis, industry) and related variables (antecedents, consequences, mediators and moderators). This study contributes to the body of knowledge by clarifying the literature on customer citizenship behavior, presenting the current situation, identifying gaps, and making recommendations for future research.
